ARTA-NE Blog The Risks of Using PBN Links

The Risks of Using PBN Links

Detailed guide on PBN links of websites that you use to prop up your main website. It’s a black hat SEO tactic, and Google has a negative opinion of them. However, it can still work for some sites if used correctly.

The goal of a PBN is to make it look natural, so search engines will consider your site legit and rank it higher. This can help you get more traffic and sales from your site, and it’s a great way to beat out competitors in competitive niches. However, there are some risks to using a PBN, and it’s important to know them before you start building one.

You should never build a PBN for a competitor’s website. It’s against Google’s Webmaster Guidelines, and it can lead to a manual penalty from the search engine. If you’re worried about getting penalized by Google, you can always use the disavow tool to remove your links from the site.

PBN Link Building: The Ultimate Guide for Beginners

It’s also important to avoid creating a network with low-quality websites. These websites are often spammy, and they’ll leave footprints that can be detected by search engines. Search engines prefer high-quality content that adds value to their users.

In addition, the quality of a PBN network depends on the network owner’s level of expertise. Some experts are able to create high-quality networks, while others struggle to maintain their quality. If you’re not a pro, it’s best to skip the PBN route and focus on above-board link building strategies instead.

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